Wednesday, November 10, 2010

Internet Marketing for Smart People Radio No. 2

Over the last decade, a prolonged magnitude 9.1 technological earthquake completely altered the landscape of online marketing and public relations. The entire topography has shifted from one of cold, repetitive interruption to the gentle, authentic drip of attraction over time.

A large part of navigating this strange, new terrain is the building and care of real relationships. If you enjoy the frustration and futility of beating your head against the abandoned brick walls of how things were, this show is not for you…

In this episode Brian Clark and I discuss:

  • The fundamental foundation of all good marketing
  • Why the traditional “pitch” doesn’t work, and what to do about it
  • The single most important factor in getting online attention
  • How to become a world-class influencer
  • A very popular piece of advice that might just keep you broke
  • The simple truth about building lucrative business relationships

Hit the flash player below to listen now…

Or…

Click here to download the mp3 | 22.2 MB | 19:26

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Click here to subscribe via iTunes

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